Branding Design for Heyday by Hootsuite

Heyday is a conversational AI platform for retailers, that combines the power of AI with the human touch of the sales team to deliver 5-star customer experiences. Heyday’s conversational AI delivers rich, memorable and personalized experiences, and the branding is the epiphany of that.

To represent the brand and give "AI" an exciting and approachable look, we created a mascot! Keeping it simple and straightforward the mascot, is a cross between a bot "AI" and a chat bubble"conversation". The brand is round, friendly and chatty.




Credits:


Patrick Dubé: Brand Designer, Logo Designer
Dalia Hilal: Brand Designer, Illustrator
Xplai: Motion Designers
Enok Ripley: Murlist



Heyday
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Heyday

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